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Eagle Mowing & Landscape LLC

SEO Monthly Report  ยท  Prepared by Danielle Lemons

July 2026
Monthly Summary
Lawn care & landscaping across Sumner & Robertson County, TN. This report covers website performance, SEO & AEO progress, Google Business Profile, and strategic priorities for the month of July.

โœ“ Complete. GA4 figures below are real July 1โ€“31, 2026 data. AI-visibility findings, deliverables, and the August plan are complete.

July Wins

๐Ÿ‘ฅ
63 New Users in July

64 active users and 86 sessions this month โ€” nearly all of them (63) brand-new visitors, a strong sign the site keeps earning fresh eyes rather than just repeat traffic.

๐Ÿ”
Organic Search Now 26.7% of Sessions

23 of 86 sessions came from Google organic search this month โ€” the second-largest channel behind direct traffic, and a real signal the SEO foundation is pulling its weight.

๐Ÿ“
4 Blog Posts Published, All On-Topic

Summer mulching, weed control, hardscaping ideas, and irrigation system upkeep all went out on schedule โ€” each with a correct, unique excerpt (last of the excerpt-duplication bug closed out in June).

โœจ
FAQ Schema Live โ€” No Plan Upgrade Needed

All 14 FAQ Q&As are now marked up with FAQPage JSON-LD and verified live on the published site, using a free-plan workaround instead of paying for Squarespace's Code Injection feature.

๐Ÿ“
2x/Week GBP Cadence Held All Month

Posts went out consistently through July (8, 9, 14, 18, 23, 28, with 31 scheduled) โ€” avoiding the gaps that come from GBP posts expiring after 7 days.

๐Ÿ› ๏ธ
Two New Services Added

Bushhogging and retaining walls both got dedicated, answer-first copy added to the site this month, expanding the range of searches the site can capture.

July Traffic Overview (Jul 1โ€“31, 2026)
Active Users
64
63 new users
Google Analytics ยท July 1โ€“31, 2026
Sessions
86
18s avg. engagement/user
Google Analytics ยท July 2026
Organic Search Sessions
23
26.7% of 86 total sessions
Analytics ยท July 2026
Referral Sessions
6
Facebook (4) + HomeServiceBase (2)
Analytics ยท July 2026

๐Ÿ“Š Sessions by Channel โ€” July 2026

Direct56 (65.1%)
Organic Search (google)23 (26.7%)
Facebook Referral4 (4.7%)
HomeServiceBase Referral2 (2.3%)
Bing Organic1 (1.2%)
86 total sessions, July 2026

๐Ÿ“„ Top Pages by Views

Homepage76
Storm Cleanup & Seasonal Landscaping50
Local Mowing & Landscape24
Front Entryway Bed Redesign11
Contact / FAQ10 / 9
๐Ÿค– AI Search Visibility โ€” July 2026 Status

Branded Visibility Holding at 100% โ€” Non-Branded Trend Still Worth Watching

Squarespace's AI Visibility tool still shows 5/5 branded prompts mentioning Eagle (100%), unchanged. Non-branded prompt mentions โ€” "best landscaper in Sumner County," etc. โ€” have declined from roughly 60% to 40% over the tracked period, a trend first flagged in early July. AI credits are currently at 0/10 and Squarespace-controlled, so we can't re-run prompts to see whether July's fixes (Tennessee-specific page copy, homepage AEO block updates, FAQ schema going live) have moved the needle yet โ€” that check is queued for as soon as credits refresh.

๐Ÿ“ Sumner County
๐Ÿ“ Robertson County
๐Ÿ“ Hendersonville, TN
๐Ÿ“ Gallatin, TN
๐Ÿ“ White House, TN
Recommend re-running "best landscaper / lawn care company in Sumner County, TN" on ChatGPT and Perplexity the moment credits replenish, to see whether the July fixes (FAQ schema, Tennessee-specific copy, homepage AEO update) reverse the non-branded decline.

New finding this month โ€” citation fragmentation. The business appears under inconsistent names and URLs across multiple properties: eaglemowingandlandscape.com (a second live domain), a Nextdoor "Eagle Mowing & Landscape - Cottontown, TN" page, the @MowingANDLandscape Facebook page, mowingcottontown.com, plus Yelp and a USdirectory listing โ€” all confirmed to be the same business (same phone number, 615-454-8523, everywhere) rather than a competitor. Scattered, inconsistently-named citations like this can dilute local and AI search authority. Flagged as a top August priority below.

Posting Cadence โ€” July 2026
Post TopicDateStatus
Summer lawn maintenanceJul 8Published
Middle Tennessee summer stormsJul 9Published
Mosquito season / yard prepJul 14Published
Overseeding / late-summer lawn reminderJul 18Published
HOA / commercial curb appealJul 23Published
Deep watering / drought stressJul 28Published
Fall lawn care planningJul 31Scheduled

Cadence held steady all month โ€” 2x/week, no gaps, using GBP's native "Schedule this post" feature. The July 28 post links directly to Eagle's real Jobber estimate form; the July 31 post promotes fall planning ahead of the season shift.

July Deliverables

โœ๏ธ
Blog Posts (4)

  • Why Mulching in Summer Is One of the Best Investments
  • 5 Signs Your Lawn Needs Professional Weed Control
  • Backyard Hardscaping Ideas to Upgrade Your Outdoor Space
  • Signs Your Irrigation System Needs Attention Before Fall

๐Ÿ“
Google Business Profile (7 posts)

  • Summer lawn maintenance ยท Storm prep
  • Mosquito season ยท Overseeding reminder
  • HOA/commercial curb appeal
  • Deep watering/drought stress ยท Fall planning

๐Ÿ”ง
SEO & AEO Infrastructure

  • FAQPage JSON-LD schema live (free-plan Code Block method, no upgrade)
  • Seasonal Clean-Ups page now explicitly names Tennessee
  • Homepage AEO block co-locates "free estimate" with service area
  • Two new service write-ups: bushhogging, retaining walls

๐Ÿ“‹
Strategy & Planning

  • 3-touch review-request cadence + templates delivered (SMS/email)
  • Citation fragmentation across 6+ listings identified for cleanup
What's Next